Zac Palmer’s Perpetual Growth Podcast

Welcome to The Perpetual Growth Podcast with Zac Palmer—the show where we explore the strategies, insights, and stories that empower you to grow your business, strengthen your relationships, and elevate your health. Because growth isn’t just about what you achieve—it’s about who you become along the way.

Episodes

Jun 23, 2025

51 min

Reinventing the Future of Finance
From retail floors to reshaping fintech—this is what real leadership looks like.
In this episode of the Perpetual Growth Podcast, host Zach Palmer sits down with Becky Reed, COO of BankSocial and a bold force in the credit union and fintech world. With nearly 30 years of leadership across financial institutions, Becky shares how deep self-awareness, decisiveness, and relentless curiosity fueled her growth—from managing a record store at 19 to building cutting-edge decentralized finance solutions today.
Becky’s story isn’t just about breaking into banking. It’s about challenging the system, rewriting the rules, and proving that leadership is less about a title and more about who you are—consistently.
🔍 In this episode, you’ll learn:
👉 Why personal growth is the foundation of leadership (and how to start)👉 How Becky’s self-awareness transformed her leadership style—and team culture👉 What it really takes to transition from a stable CEO role to a high-risk startup👉 How Web3, blockchain, and decentralized tech are shaping the future of banking👉 Why creating frictionless customer experiences starts with frictionless employee experiences👉 The truth behind work-life “balance” (and why Becky shows up the same at home and at work)
Whether you’re in tech, leadership, banking, or rethinking what it means to grow—this conversation will stretch your mindset and reframe what’s possible.
🔗 Connect with Becky:
Company: https://banksocial.ioWebsite: https://www.braasconsulting.com/homeLinkedIn:https://www.linkedin.com/in/becky-reed-50056518/
Book: Credit Unions and DeFi: A Financial Renaissance → Available on Amazon, Kindle, and AudibleAmazon - https://www.amazon.com/Credit-Unions-DeFi-Financial-Renaissance/dp/B0CVQR7D8Q
📬 Subscribe for weekly conversations on innovation, leadership, personal growth, and redefining what success really looks like.
#BeckyReed #FintechLeadership #WomenInTech #Web3Banking #CreditUnions #LeadershipDevelopment #DigitalTransformation #FintechInnovation #BankSocial #WorkplaceCulture #SelfLeadership #PerpetualGrowthPodcast #FinancialTechnology #DecentralizedFinance #GrowthMindset

Jun 23, 2025

51 min

Jun 23, 2025

41 min

How do you create lasting growth without chasing status?
In this episode of the Perpetual Growth Podcast with Matthew Mathison, entrepreneur, investor, and founder of MBL Partners—to explore what it really means to lead in today’s business landscape.
Matthew’s journey spans Wall Street, hedge funds, private investing, and leadership development. But it’s his passion for empowering people at every level—not just the C-suite—that sets him apart. Through his book, Leadership Orbit, and his platform, MBL Partners, he helps businesses and individuals grow with purpose, clarity, and integrity.
🔍 In this episode, you’ll learn:
✓Why traditional leadership models are failing—and what to do instead✓The three foundations every business must master: cash flow, empowerment, and transparency✓How to build a leadership culture that transcends titles and org charts✓The role of belief, repetition, and mindset in long-term success✓How to turn challenges into sustainable momentum—one small step at a time
This conversation is a must-watch for founders, people leaders, business owners, and anyone rethinking how they lead, hire, and scale.
📬 Connect with RJ: Websites: https://leadershiporbit.comhttps://matthewmathison.comhttps://mblpartners.comLinkedIn: https://www.linkedin.com/in/matthew-mathison-b250a06b/
💬 If this conversation shifted something in you, share it with someone who needs to hear it. Growth happens by choice, not chance.
 
#LeadershipDevelopment #BusinessGrowth #Entrepreneurship #LeadershipCoaching #MatthewMathison #OrganizationalHealth #FounderMindset #ExecutiveLeadership #WorkplaceCulture #ScalingBusiness #MindsetMatters #PerpetualGrowthPodcast #PeopleFirstLeadership #LeadershipOrbit

Jun 23, 2025

41 min

Jun 9, 2025

47 min

This is a solid marketing automation for entrepreneurs
What if automation didn’t feel robotic—but real, human, and even a little weird (in the best way)?
Today, let's welcome the wildly creative and brilliantly strategic RJ Redden, founder of Black Belt Bots and co-creator of TheComeWrightIn.com.
RJ is a marketing automation expert, AI chatbot strategist, and voice for anyone tired of pushy, generic marketing. Her specialty? Creating personalized chatbot experiences that actually connect, convert, and cut through the noise—without feeling like another sales funnel clone.
In this episode, you'll learn:
✅How to build AI-powered chatbots that spark real conversations✅Why marketing funnels fail when they ignore human behavior✅How RJ escaped the 9-to-5 burnout cycle—and built a business around bots✅Best tools and use cases for lead generation, customer support, and online engagement✅Why psychographics matter more than demographics in digital marketing✅The surprising way RJ uses bots to build community and drive conversions
📬 Connect with RJ: Website: https://thecomewrightinn.comLinkedIn: https://www.linkedin.com/in/rjredden/
Whether you're a coach, course creator, small business owner, or tech-curious entrepreneur—this episode is your crash course in ethical automation, AI in marketing, and designing digital journeys that feel good and work better.
🎬 More episodes here: https://www.youtube.com/@ThePerpetualGrowthPodcast🎧 Audio versions also available on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-zac7us-podcast/id1794170265
📺 Ready to rethink how you automate, market, and connect?🔔 Watch the full episode now—and subscribe for weekly insights on entrepreneurship, mindset, AI tools, and marketing strategy.
#AIChatbots #MarketingAutomation #CustomerExperience #DigitalMarketingTips #RJRedden #Entrepreneurship #SmallBusinessMarketing #EthicalAI #LeadGenerationStrategies #MarketingWithPersonality #BusinessGrowthPodcast #PerpetualGrowthPodcast

Jun 9, 2025

47 min

Jun 2, 2025

42 min

What if the one thing you've always taken for granted—your voice was actually your greatest asset?
A professional voiceover artist and entrepreneur, Drew Graham, the founder of CE Everything. From humble beginnings in radio and community service to building a thriving voiceover business, Drew shares the raw truth about personal reinvention, mindset shifts, and the power of embracing your true gifts. From radio to voiceover PRO.
🔑 What Drew shares might just reframe how you see your path:
⤷How Drew transformed his natural voice into a full-time business⤷Lessons from decades in radio, production, and entrepreneurship⤷Why mentorship and self-awareness are critical for lasting success⤷What school bus driving taught him about purpose, compassion, and discipline⤷The mindset shifts that fuel perpetual personal growth
Whether you're into self-improvement, launching your own creative business, or looking to tap into your unique voice, this episode is for you. It's real talk on authenticity, career change, mental health, and staying true to your path.
📬 Connect with Drew: Website: https://www.drewgrahamvo.com/LinkedIn: https://www.linkedin.com/in/drew-grahamvo/Instagram: @drewgrahamvo
➡️ If you’ve ever asked yourself, “Am I really living the life I’m meant to?” — listen to this.
And if you're looking for that extra spark to chase your next level, this is it! 
🛎️ Like | Subscribe | Share
Help us grow this community of conscious creators, entrepreneurs, and lifelong learners.
New episodes every week on growth, leadership, relationships, and real-life transformation.
 
#VoiceOverArtist #EntrepreneurJourney #PersonalGrowth #SelfImprovement #MindsetMatters  #VoiceActingCareer #CreativeEntrepreneur #StorytellingMatters #DrewGraham #PerpetualGrowthPodcast  #PodcastInterview #FindingPurpose #CareerPivot #AuthenticSuccess #LevelUpYourLife  

Jun 2, 2025

42 min

May 27, 2025

47 min

I sit down with Johnny Pawlik, the self-made founder and CEO of Mantra Media who went from a struggling mining town to building a global marketing powerhouse. 💼
Johnny shares his incredible journey from touring Europe as a musician to becoming an Oxford-educated business leader whose firm now serves billion-dollar companies and governments worldwide.
 His story of determination, ethical business practices, and international success offers powerful lessons for entrepreneurs at any stage. 🌍
🔍 EPISODE HIGHLIGHTS:
00:00 - Introduction to Johnny Pawlik and his background04:23 - How I escaped my dead-end town - Johnny's turning point 🔥11:05 - The dark side of the music industry nobody talks about 🎸18:37 - My secret weapon: what music taught me about marketing ✨24:50 - How I bulletproofed my business against market crashes 🛡️31:14 - Why Japan is easier to do business in than the UK 🇯🇵38:26 - The one thing every business needs for real growth 📈44:51 - Final thoughts and contact information
Johnny's approach to creating authentic customer connections and prioritizing team wellbeing (including 24/7 psychological support for employees) demonstrates how businesses can thrive while maintaining strong ethics.
Connect with Johnny:
Website: mantrahq.comRetail: https://atelierjapan.com/ LinkedIn: https://www.linkedin.com/in/johnnypawlik/
Want to learn more about strategic marketing that drives real growth? 
This episode is packed with actionable insights from someone who's done it on a global scale! 💡
Don't forget to LIKE, SUBSCRIBE, and hit the NOTIFICATION BELL to catch every new episode of the Perpetual Growth Podcast. 
As I always say, growth doesn't happen by chance—it happens by choice! 🚀
 
#MarketingStrategy #BusinessGrowth #InternationalMarketing #EntrepreneurJourney

May 27, 2025

47 min

May 19, 2025

54 min

This week’s episode is a must-watch for anyone who wants to speak with confidence, connect with any audience, and turn storytelling into a superpower.
Joining us is Melissa Reaves, founder & CEO of StoryFruition, a coaching company that helps entrepreneurs, executives, and speakers build unforgettable stories for keynotes, TEDx talks, investor pitches, and more.
Whether you’re pitching to investors, leading a team, creating content, or preparing a high-stakes presentation, 
this episode will teach you how to use storytelling for business success and public speaking mastery.
🌐 Connect with Melissa Reaves: 
Website: https://www.storyfruition.com/Email: melissa@storyfruition.comInstagram: @storyfruitionLinkedIn: https://www.linkedin.com/in/melissareaves1/Google Search: "Melissa Reaves Storyteller"Book: The Storyteller's Mind Movie
🛎 Don’t forget to like, comment, and subscribe for more episodes on: 
• Storytelling tips for entrepreneurs• How to improve your communication skills• Leadership strategies that work• Pitching and presentation skills for startups and founders
📅 New episodes drop weekly — turn on notifications so you never miss a story that could change your game.
 

May 19, 2025

54 min

May 12, 2025

47 min

In this 18th episode of the Perpetual Growth Podcast, host Zac Palmer sits down with Andrew Stotz – internationally recognized finance expert, top-ranked stock analyst, and founder of A. Stotz Academy and The Profit Bootcamp – a 12-month coaching system helping family businesses scale profits fast.
But this isn't just about numbers. It's about grit, growth, and real transformation.
This is the episode for entrepreneurs, small business owners, consultants, and leaders who are ready to stop playing small and start making strategic, purpose-driven moves.
🎯 If you're searching for: “How to grow your business fast”“Profit strategies for small businesses”“Entrepreneur mindset podcast”“Overcoming failure in business”“How to scale a business”
→ You’re in the right place.
All about: Profit Growth, Business Mindset & Recovery
🌐 Connect with Andrew: 
Podcast: https://myworstinvestmentever.com/Websites: https://www.astotz.com, https://www.theprofitbootcamp.com/LinkedIn: https://www.linkedin.com/in/andrewstotz
Liked this episode?
Smash that 👍, drop your biggest takeaway in the comments, and subscribe for more real conversations with game-changing leaders.
📍New episodes every week → Don’t miss what’s coming.
🎬 More episodes here: https://www.youtube.com/@ThePerpetualGrowthPodcast
🎧 Audio version coming soon to Apple Podcasts.🔗https://podcasts.apple.com/ph/podcast/the-zac7us-podcast/id1794170265
 
#entrepreneurship #businessgrowth #financialfreedom #ADHDsuperpower #mindsetshift#scaleyourbusiness #perpetualgrowth #AndrewStotz #profitbootcamp #investmentstrategies#smallbusinesssuccess #leadershipdevelopment #founderstory #startupgrind #highperformance#midbusinessgrowth #businessmindset #ceostrategy #investsmart #podcastforentrepreneurs#thailandbusiness #lifecoachingtips #profitstrategy #personaltransformation

May 12, 2025

47 min

May 5, 2025

39 min

In this episode of the Perpetual Growth Podcast, I chat with Carmen Williams, founder of Global Teams, about her unexpected journey from fetal lung research to leading a global VA company.
🔍 In this episode, we cover:
✔️Carmen’s wild leap from healthcare project manager to entrepreneur (with two kids and a mortgage)✔️The real reason most people fail at hiring VAs (and how to avoid it)✔️Why your first VA shouldn’t be a unicorn—and what to look for instead✔️How to scale with support instead of stress✔️The power of discomfort, vertical growth, and choosing challenge over comfort✔️What not to do when building your team (Carmen’s learned it all firsthand)
Carmen brings humor, honesty, and a wealth of hard-earned wisdom to this conversation—and if you’re building anything right now (a business, a team, a new phase of life), this one is a must-watch.
🎧 Listen in, and you’ll walk away rethinking how you hire, lead, and grow.

May 5, 2025

39 min

Apr 28, 2025

44 min

Want to turn customers into loyal, raving fans? 🚀
In this episode, we’re unlocking the secrets to Customer Experience (CX) success with Nate Brown, co-founder of CX Accelerator.
🔹 Struggling with customer retention?🔹 Wondering why your sales are dropping?🔹 Ready to build a 5-star customer experience that boosts loyalty & revenue?
Nate has spent over a decade helping businesses master customer service & CX strategies. 
He reveals:
✅ Why Customer Experience = Business Growth✅ The BIGGEST CX mistakes killing your sales✅ How to create a seamless customer journey that converts✅ The future of CX and how to stay ahead of the competition
📲 Learn more at https://www.cxaccelerator.com/🔗 Connect with Nate on LinkedIn: https://www.linkedin.com/in/cxaccelerator/
Don't miss this game-changing conversation! 
Hit play & level up your CX strategy today! 🎧👇
🔔 Subscribe to the Perpetual Growth Podcast for more expert insights: https://www.youtube.com/@ThePerpetualGrowthPodcast🎙 Listen on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-zac7us-podcast/id1794170265

Apr 28, 2025

44 min

Apr 24, 2025

48 min

Are you building a business or just a product?
In this episode of the Perpetual Growth Podcast, I sit down with Lysle Wickersham, a brand strategist turned investment banker who scaled his agency from 2 people to a $170 million exit.
He’s built and sold a $170M agency, launched startups, founded an investment bank, and now helps early-stage companies clarify their positioning and raise serious capital.
We cover real-world business tactics founders wish they knew sooner:
✅ The #1 step most founders skip when building brand equity✅ How to pivot your business model without losing trust✅ The power of emotional branding in customer loyalty and team alignment✅ How to position your company for a successful acquisition from day one
If you're a startup founder, creative entrepreneur, or scaling a business for a future exit—this is your episode.
🔗 Connect with Lysle Wickersham:Website: https://brandthink.bizLinkedIn: https://www.linkedin.com/in/wickersham/—Growth doesn’t happen by chance.
It happens by choice.
💥 Don’t forget to subscribe to the channel so you don’t miss more no-fluff convos on scaling, selling, and leveling up:  https://www.youtube.com/@ThePerpetualGrowthPodcast
🎧 Audio version coming soon to Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-zac7us-podcast/id1794170265
⏱️ Timestamps 00:00 – Why most startups fail to scale03:45 – From 2-person agency to $170M acquisition08:22 – Losing control: what happens after selling your company12:50 – Startup vs. public company: ownership trade-offs18:30 – How to pivot your business model without losing brand identity22:10 – The core mistake most founders make in early growth28:00 – Emotional branding: the secret weapon behind brand loyalty35:40 – “New level, new devil”: how mindset shifts with revenue42:25 – How to break through market noise with positioning clarity50:00 – The real driver of business success: teams and alignment54:00 – Wrap-up + where to connect with Lysle
#StartupStrategy #BrandBuilding #HowToGrowABusiness #BusinessExit #StartupAdvice  #FounderMindset #MarketingPodcast #BrandPositioning #ScaleYourStartup #EmotionalBranding  #BusinessPodcast #ZacPalmer #LysleWickersham #PerpetualGrowth #InvestmentBanking  #StartupGrowthTips #BuildABrand #StartupScaling #FounderJourney #CreativeStrategy #PodcastEpisode

Apr 24, 2025

48 min

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